View on Remote OK
Roles
Compensation
USD 50000 - 65000
Total potential earnings: $50,000-$65,000 (bonuses up to $15,000, 1099).
- Salary period
- yearly
- Bonus
- up to $15,000
Benefits
- Total potential earnings: $50,000-$65,000
- Bonuses: up to $15,000
- Full-time remote
- 1099
Tech stack
Required
Location
Toronto, Toronto, Ontario, Canada
Work setup
- Employment
- full-time
- Level
- Junior
- Remote policy
- Remote (Remote OK: Work arrangement: Remote).
- Remote scope
- unclear
Role details
Responsibilities
- Develop and ensure fulfillment of the creative pipeline based on company SOPs
- Translate performance goals and audience insights into clear, testable creative direction that drives measurable growth
- Own creative strategy from ideation through execution and analysis (winning beliefs, angles, archetypes)
- Build and maintain a structured testing roadmap (angles, archetypes, formats)
- Ensure creative assets are organized, tracked, and optimized over time
- Create creative requests, manage status inside the Creative Pipeline, and coordinate with Edit Crew
- Maintain dossiers, IDs, folders, and creative trackers so nothing is lost or duplicated
- Deliver creative insights for internal optimization notes and client-facing reports
- Analyze performance using Atria/Cometly reports for concept-level learnings (by angle & archetype)
- Sync with Media Buyers and Project Managers on priorities, timelines, and issues
- Apply Mindset Marketing Playbook to every new brief (relatability, beliefs, objections)
Requirements
- 2-5 years of experience in creative strategy, performance marketing, or content strategy within an agency or fast-growth marketing environment
- Worked closely with media buyers, performance teams, or paid social campaigns; understands how creative impacts CPA, CTR, and scale (you don't need to run ads)
- Understand core performance marketing concepts like funnels, angles, hooks, testing frameworks, and creative iteration
- Translate data and insights into clear creative direction, briefs, and test plans editors and media buyers can execute
- Highly organized and detail-oriented; experience managing creative pipelines, asset tracking, and documentation
- Comfortable working inside tools like Monday, Google Sheets, and Drive
- Use AI tools to accelerate ideation, analysis, and documentation while maintaining strong strategic judgment and creative quality
Application
Please mention the word EXTOLL and tag RMTM4LjIwMS4xMjYuMTgx when applying to show you read the job post completely (#RMTM4LjIwMS4xMjYuMTgx).
- Portfolio
- unclear
- GitHub
- not required
- Cover letter
- unclear
- Apply flow
- external
Company context
Completely disrupt the affiliate industry by bringing transparency to affiliates; expose every "other network" for putting out unproven offers; bridge the gap between brands and media buyers that want growth.
- Product
- Completely disrupt the affiliate industry by bringing transparency to affiliates; bridge the gap between brands and media buyers that want growth.
- Industry
- unclear
Description
Position Summary: The Creative Strategist is responsible for developing and ensuring fulfillment of the creative pipeline based on company SOPs. The role translates performance goals and audience insights into clear, testable creative direction that drives measurable growth. Owns creative strategy from ideation through execution and analysis: defining winning beliefs, angles, and archetypes; building and maintaining a structured testing roadmap; and ensuring creative assets are organized, tracked, and optimized over time. Working closely with Media Buyers, Project Managers, and the Edit team, ensures creative priorities align with performance data, testing insights, and ICP mindset frameworks. Success is measured by the ability to generate repeatable creative learnings, accelerate testing velocity, and continuously improve concept-level performance through disciplined strategy, collaboration, and reporting. Primary goal: Revenue and Retention focused. Key Responsibility Areas: - Creative Strategy: Define winning beliefs & angles, map into archetypes, align with Creative Strategy OSTesting Roadmap: Plan what we test next (angles, archetypes, formats), aligned with MB & DOP priorities - Pipeline Management: Create creative requests, manage status inside the Creative Pipeline, and coordinate with Edit Crew - Asset Management: Maintain dossiers, IDs, folders, and creative trackers so nothing is lost or duplicated - Creative Reporting: Deliver creative insights for internal optimization notes and client-facing reports - Performance Analysis: Read Atria/Cometly reports for concept-level learnings (by angle & archetype, not just ad ID) - Collaboration and Comms: Sync with MB & POM on priorities, timelines, and issues - Mindset and ICP Work: Apply Mindset Marketing Playbook to every new brief (relatability, beliefs, objections) Requirements: - 2-5 years of experience in creative strategy, performance marketing, or content strategy within an agency or fast-growth marketing environment - Worked closely with media buyers, performance teams, or paid social campaigns; understands how creative impacts CPA, CTR, and scale (you don't need to run ads) - Understands core performance marketing concepts like funnels, angles, hooks, testing frameworks, and creative iteration - Can translate data and insights into clear creative direction, briefs, and test plans that editors and media buyers can execute against - Highly organized and detail-oriented; experience managing creative pipelines, asset tracking, and documentation - Comfortable working inside tools like Monday, Google Sheets, and Drive to manage requests, reporting, and creative learnings - Use AI tools to accelerate ideation, analysis, and documentation while maintaining strong strategic judgment and creative quality Benefits/Compensation: - Total Potential Earnings: $50,000-$65,000 - Bonuses: up to $15,000 - 1099 Application instructions include: mention the word EXTOLL and tag RMTM4LjIwMS4xMjYuMTgx when applying.
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